The 'notability' and stopping power of an ad do not depend on the physical size of the magazine in which it appears. - Starch Advertising Readership Service
The fact is, size doesn't matter. But it might surprise you to know that three of the most widely-read publications in the world find digest size to be the most effective.
Readers prefer the The Real Estate Book's ® handy size!
Easy to carry
Always on top
Available in preferred locations
Digest size works best; that's why we do it. Great real estate advertising comes in small packages; and The Real Estate BookŪ is great real estate advertising.
• Reader's Digest is a registered trademark of The Reader's Digest Association, Inc. • TV Guide is a registered trademark of News America Publications, Inc.